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CATEGORYFY24

ADVERTISING AGENCIES

Market size$1.8B

Federal spending classified under Advertising Agencies (NAICS 541810) reached nearly $70 million across 307 contracts in FY24. This category involves a wide array of services, from strategic planning to media execution. Despite a substantial market, the spending is distributed among 113 distinct vendors, indicating a competitive and specialized landscape. A surprising aspect is that only 18 federal agencies are responsible for these contracts, suggesting targeted engagement with a diverse set of providers. Firms like Acuity Total Solutions, Digitalibiz LLC, and ITILITY L.L.C. are among those contributing to federal communication efforts.

NAICS
541810
Contracts
1,814
Vendors
232
Agencies
32
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